Portfolio :: Brochures / Sales Materials
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In 2002, BRIDGES Inc. celebrated its 80th birthday with a gala fundraising banquet at the Peabody Hotel. BCI developed a four-page brochure summarizing the organization's history, which was set at each person's place at the banquet. Back in 1987, when it was still called Youth Service USA and run by Father Don Mowery, the organization was one of BCI's first clients. |
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Teledyne Industrial equipment giant Teledyne needed sales materials for its "Wisconsin" line of air-cooled engines. The challenge? Make the materials attractive while including detailed specs for each model. Oh, and the models will change from year-to-year. Berryhill Communications met these challenges with a pocket folder and individual sheets for each model with the specs on the back. |
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InnerActive Consulting Group BCI recommended that this company (formerly Kaizen Performance Group) select a new name and tagline, then redesigned all its collateral materials. BCI also developed a comprehensive strategic marketing plan for the organization that included management restructuring for more efficient project flow. |
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Macquarie Mortgages USA Inc. Macquarie Mortgages USA, a new subsidiary of an Australian corporation, needed a sales packet for its national sales force. BCI developed a pocket folder, brochure, and other materials. The main brochure (left) had to explain a complex new product in simple terms, as well as incorporating lots of legal jargon without reducing the visual appeal. |
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KIPP DIAMOND Academy KIPP DIAMOND Academy is a public charter school in Memphis, using the Knowledge is Power Program that has proven successful in reaching inner-city kids across the country. The school brought in BCI to design its logo, brochure, countertop stands to distribute the brochure through local merchants, and other materials. The logo and brochure utilize the kid-friendly primary colors already chosen by the school. |
